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Book Coaching for Professionals

Publish my book

Book publishing and self-publishing services for nonfiction authors

Last updated: November 2026

Defining Moments Press offers self-publishing services that take a finished manuscript to a launched book in ebook and print, published in 87 countries using major publishers. Authors keep all rights and royalties, can order copies at cost directly from the provider, and the business states there are no hidden fees.

How do I publish my book?

Publishing a nonfiction book takes the same five steps whoever does the work. Defining Moments Press handles each of them in its Author Launch package for authors whose book is already written.

  1. Finish the manuscript

    Coaching packages exist for this stage if the draft is not done yet.

  2. Format the interior

    Formatting and book design make the book readable in print and ebook.

  3. Design the cover

    Cover design is included in Author Launch and Author Premium.

  4. Publish in 87 countries

    The book is listed through major publishers in ebook and print.

  5. Market and launch

    Book marketing and a launch to bestseller, with access to the author Facebook group.

Self-publishing vs traditional publishing

Defining Moments Press believes self-publishing is the best option for most nonfiction authors. Traditional publishing can still suit authors who want an advance and bookstore distribution handled by a publisher. Here is how the two compare on the points the business emphasizes.

Self-publishing with Defining Moments Press compared with traditional publishing, as described by Defining Moments Press
FactorSelf-publishing with Defining Moments PressTraditional publisher
RightsYou keep all rightsTypically shared with or licensed to the publisher
RoyaltiesYou keep all royalties; business is paid a service feePercentage set in your contract
TimelineWrite and publish in as little as 8 weeksDefining Moments Press describes about 2 years
Creative controlYoursShared with the publisher
MarketingBook marketing and launch included in launch packagesDefining Moments Press says big publishers often do little marketing
Reach87 countries using major publishersVaries by publisher

How much does publishing a book cost?

Publishing costs depend on how much you hire out. Doing everything yourself costs least. Paying for formatting, cover, and launch adds a service fee. Having the book written for you costs most: Million Dollar Author puts ghostwriting for a business book commonly at $20,000 to $150,000 or more. Defining Moments Press discusses its package pricing on a discovery call. See book coaching costs.

Best book publishing companies for new authors: what to check

When comparing book publishing companies as a new author, check four things in writing: who owns the rights, who keeps the royalties, whether any fees are hidden, and what marketing is actually included. Defining Moments Press answers each directly: you keep all rights and royalties, there are no hidden fees, and launch packages include book marketing and a launch to bestseller. Not every applicant is accepted, and all applicants get a reply within 2 business days. Return to the guide to book coaching services for professionals.

Common questions

How do I publish my book?

To publish a book you need a finished, edited manuscript, interior formatting, a cover, retailer listings, and a launch plan. Defining Moments Press handles formatting, book design, cover design, book marketing, and launch in its Author Launch package for authors who already have a manuscript, and it publishes in 87 countries.

How much does publishing a book cost?

Publishing costs depend on how much help you buy. Doing everything yourself costs the least, hiring help for formatting, cover design, and launch adds fees, and a ghostwriter costs the most, commonly $20,000 to $150,000 or more for a business book according to Million Dollar Author. Defining Moments Press is paid a fee for its service, and authors keep all royalties.

Is self-publishing better than going with a traditional publisher?

Defining Moments Press believes self-publishing is the best option for most nonfiction authors, because you keep creative control, all rights, and all royalties, and avoid losing about two years to the traditional process. Traditional publishing can suit authors who want an advance and a publisher handling bookstore distribution. Weigh control and speed against those benefits.

Where will my book be available?

Defining Moments Press says books can be published in 87 countries using major publishers, in both ebook and print. Exact retailers and formats are confirmed during your project. Because you keep all rights, you also decide how and where you sell copies yourself, such as at speaking events.

What are the best book publishing companies for new authors?

The best fit for a new nonfiction author is a company that lets you keep your rights and royalties and helps with marketing. Defining Moments Press publishes in 87 countries using major publishers, lets authors keep all rights and royalties, and includes launch support. Compare any company on rights, royalties, fees, and marketing help.

What if I already wrote my book?

Then you may not need coaching. Defining Moments Press offers Author Launch for authors who already wrote a book and need help publishing and launching it. It includes formatting, book design, cover design, book marketing, a launch to bestseller, and access to the author Facebook group.

How much does an author make on a $25 book?

An author earns what is left of the $25 list price after the retailer’s share and printing costs, under the royalty terms of the deal. With a traditional publisher you receive a percentage set in your contract. When you self-publish with Defining Moments Press, you keep all royalties, so you receive whatever remains after those costs.

See all 47 book coaching questions

Talk through your book idea

On a complimentary call, a Defining Moments Press Acquisition Editor helps you explore your book idea, your ideal reader, and your business goals, then tells you whether your book is a good fit.

Book a free discovery call